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HD Radio Has Celebrated a Major Milestone: It has completed a rollout of music in Top 100 Markets Also, HD2 Multicasting Hits Its Biggest Metric Yet by Adding 15 New Markets to Complete the rollout of Top 100 Markets
HD Digital Radio Alliance, which is a initiative of all radio broadcasters trying to accelerate consumer adoption of HD Radio, celebrated a milestone in the rollout of HD2 multicast formats. It added 15 new markets, and completed the rollout of the top 100 markets. The achievement of this significant number of markets shows the vision & dedication that it took for HD Digital Portable Radios to reach the country’s top 100 markets.
The rollout momentum has hit unprecedented levels, and makes the achievement of the top 100+ markets significant. The top broadcasters came together in December of 2005 and formed the HD Radio Alliance to oversee the market by market HD2 format selection. Since then radio morphed into a digital force by propelling a infusion of eclectic and new content on local stations by the Alliance. The result is a lifestyle transformation for listeners, those with a HD Portable Radio, and a transformation as a powerful spur to retailers, automakers, and device manufacturers. Now, in a development representing no small feat, the milestone of the top 100 markets has been reached.
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